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The Unethical SEO Myth



"The use of black hat SEO techniques are completely unethical." Really? I completely disagree.

Is it unethical because these techniques are attempts to give a webmaster an advantage over their competition? If this is the case, stop participating in SEO forums, stop using WordTracker, stop studying or engaging in SEO at all, because any of those things are ways to help get you a leg up on your competition. In fact, if it is your argument that this is unethical because it gives one person an advantage over another, stop building websites because there are plenty of businesses out there that don't have a website. You may be taking advantage of a medium some people don't have access to.

Is it unethical because it violates Google's Webmaster Guidelines (dsmith@divergentlines.com


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